Feature StoriesJammu & KashmirTrending Photo

Army invites people across country for tourism activities

Armed forces not only fighting terrorism and proxy war in Jammu and Kashmir but also took responsibility of helping Tourism department in promoting unexplored destinations by inviting tourists from various states to explore the old treks and valleys of Jammu division.

As per official sources, the army in coordination with the civil administration and Tourism department has been constantly organizing trekking expeditions in Doda, Kishtwar, Ramban, Udhampur districts.

“The move aimed to showcase the real picture of peace in development in Jammu and Kashmir, particularly post abrogation of 370 besides improving the living standards of people residing in far off areas of Jammu division,” a military source privy with the development told.

“The tourism is synonymous with tranquility and development. If tourists came and visit the unexplored destinations of bordering Rajouri- Poonch or explore the mountains of militancy affected Doda-Kishtwar, it will give a clear and loud messages of peace in Jammu and Kashmir,” the officer said and adding, “Government of India is banking high on development of tourist destinations and army just supplement the government’s intend because we have the assess to all the areas.”

The officers quoted above said that from past few months’ army officials and tourism authorities in unison inviting civilian populations particularly travel bloggers and sports enthusiast from various parts of the country on trekking and mountaineering trekking expeditions in mountainous Doda-Kishtwar districts and also felicitating tourists at unexplored valleys and lakes of Rajouri-Poonch.

Recently, the Army brought a group of tourists from Nagpur Maharashtra to Poonch’s Mendhar and took them to various untouched tourist spots and places of religious importance.
“There are many tourist places in the border areas of Mendhar which have been a victim of neglect for a long time. To promote tourism and revive such places, the army takes the lead to develop a tourism eco-system for the border and far-off areas,” an officer told The News Now.
“Tourists are the best brand ambassadors. They can build the narrative which big advertisements and statements can’t, if tourists feel safe and relaxed in the part of Jammu they definitely pass the word and help in promoting the tourism industry,” he added.
Meanwhile a group of tourists were called by the Indian Army’s Mendhar Gunners Battalion under the Ace of Spade Gunners Brigade to introduce the various tourist places of Mendhar to our country. All these tourists came from Mumbai, Nashik, Pune and Nagpur, in Maharashtra.
As per army officials, the visiting group takes to Upper Dharana Park near the Line of Control, Ancient Ram Kund Temple, Pir Baba Chhote Shah Dargah, Buddhist Viharas in Sakhi Pir, Hanuman Temple at Mendhar and other places.
Tourists from Maharashtra included Dr. Kirtish Balpande, Dr Kiran Rajole, Dr. Mugdha Jungari, Rishikesh Parmar and others enthralled by the beauty of Mendhar. The group expressed gratitude to the Army for inviting them and providing opportunities to explore border tourism. They said that tourists from all over the country must come here as the atmosphere here is serene, peaceful and blissful.

Show More

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
Close